"Why Privacy Advocates Despise Chrome, Edge, and Safari"
July 26, 2025
shad Khattab
It's time to leave the surveillence complex
Let’s be honest — if you're still using Chrome, Edge, or Safari in 2025, you’re basically handing your digital diary to the surveillance state with a polite little bow. Your bookmarks, your clicks, your keystrokes, your grandma’s cookie recipe — it’s all going somewhere. And no, it’s not "just to improve your experience," Karen.
So why are privacy advocates, tech nerds, cybersecurity folks, and people who still read books ditching the big-name browsers?
Let’s break it down.
🕵️♂️
Chrome: Surveillance Capitalism’s Favorite Child
Chrome is basically a data exfiltration platform that happens to render websites. Brought to you by Google — the same company whose entire business model depends on knowing what time you pee, what you dream about, and who you might vote for.
What Chrome Tracks:
- Your browsing history (even in incognito mode — thanks, “Privacy Sandbox”).
- The websites you visit (even non-Google ones, thanks to pervasive trackers).
- Your IP address, location, installed fonts, extensions, OS, resolution, battery status...
- Yeah, they fingerprint the shit out of you.
Incognito Mode? That’s just regular mode with eyeliner on.
Even when you're not logged into your Google account, Chrome’s “anonymized” telemetry still phones home constantly. Don’t be fooled — if you’re using Chrome, you are the product.
🪟 Edge: Bing, But Make It Creepier
Microsoft’s Edge is like Chrome in a trench coat — same Chromium base, but somehow more invasive.
In 2023, Edge got caught injecting shopping coupons, tracking page-by-page behavior, and sending URLs you typed into the address bar to Microsoft servers. Without consent. Or shame.
Also, why does a browser need a crypto wallet, a shopping assistant, a loan calculator, and AI-generated blurbs? Because it’s not a browser — it’s a corporate spyware portal.
Edge Tracks:
- Your browsing and search behavior
- Installed apps and extensions
- What you do in Office365
- Every URL you type (not click — TYPE)
- And yes, it sends telemetry even when you say “no”
Edge is like a narc that wants to borrow your charger.
🍎 Safari: The Church of Privacy (With a Listening Device in the Confession Booth)
Apple wants you to believe they're the white knight of privacy. Tim Cook stands on stage talking about “your data is your own,” while your iPhone quietly pings Apple servers with location data, iCloud analytics, and App Store behavior.
Safari’s Dirty Little Secrets:
- Sends browsing data to Apple and “safe browsing” partners (like Google).
- Siri and Spotlight send queries to Apple’s cloud — with your location.
- Tracks app usage for “personalization” unless you dig 4 menus deep to opt out.
- Private Relay is cool — but only available if you pay for iCloud+.
Apple is a privacy brand the same way McDonald’s is a wellness brand. It sounds nice on the bag, but you still feel greasy after.
🦊 So What Are the Alternatives?
Let’s talk about actual privacy-respecting browsers that don’t sell you out:
🔥 Firefox (with about:config tweaks)
- Open-source, independent
- Strong anti-tracking by default
- Fully customizable
- Supports extensions that actually block trackers
🔧 Pair it with uBlock Origin, NoScript, and LibRedirect, and you're practically invisible.
Firefox is the last of the old gods. Not perfect, but at least it’s not a narc.
🧱 Brave
- Chromium-based (so Chrome extensions work)
- Built-in tracker blocking and ad blocking
- Optional Tor mode in tabs
- Does NOT phone home like Chrome
⚠️ Brave shows its own ads if you let it — disable those in settings if you're a real one.
🧬 Librewolf
- Fork of Firefox, hardened out of the box
- Removes telemetry
- Privacy features locked in
- No sync, no Google, no garbage
For the tinfoil elite. If Firefox is a hoodie-wearing hacker, Librewolf is a bunker-dwelling doomsday prepper. And we love that.
🦢 Mullvad Browser
- Built by the Tor Project + Mullvad VPN
- Designed for maximum anonymity
- Pairs beautifully with VPNs or Tor bridges
- Doesn’t even let you set a homepage. That's how raw it is.
This is the closest thing to digital camouflage you can wear in the open web.
Born in the U.S., raised in an Egyptian household, having straddled two proud cultures my entire life, my BS detector is sharper than a deli slicer. Americans love to act like we invented freedom; Egyptians call Egypt, Umm el-Dunya (Mother of the World) and claim the whole world started on our block. Cute myths. Both are baloney—sliced grossly thick.. So of course the modern corporation— the world’s most dysfunctional anti-community club—does the same shtick: slap a fancy label on mystery meat and swear it’s “artisanal.” Step two in deconstructi ng your life away from Big Tech is Learn the lingo . Clock the newspeak . If it smells like corporate BS, don’t order it—send it back and ask for the truth on rye. (with extra mustard) The “Smart” Taxonomy Smart TV → ad terminal with a screen; ACR (Automatic Content Recognition) watches what you watch . Smart Speaker → an always-listening coupon dispenser with jokes. Smart Home / Hub → one app to track every room (and you) Smart Meter → fine-grained energy diary for your life patterns. Smart Doorbell / Cam → neighborhood watch, but for data brokers. Smart Car → rolling telemetry farm; your commute is content. Smart Fridge / Oven / Washer → firmware updates for boiling water. Smart Bed → intimate-moment analytics, now in graph form. Smart City → surveillance, but with street art. Smart Tags / Beacons → “lost & found” meets proximity tracking. Auto-translate: “smart” = has a mic/cam/modem/telemetry stack and a Terms of Service. Countermove (short version): buy “dumb” gear when you can; if not, isolate on guest/ VLAN, kill cloud features, block vendor domains at the router, and prefer local control (Home Assistant over mystery apps). Performance & "Personalization" gloss They just want to "personalize" your experience. But that personalized experience isn't just with their website it all encompassing of how you go through life. and personalized experiences are not always an amazing thing. Higher insurance rates, airline tickets, loan interest rates, job opportunities, living opportunities, it's all baked into your 2025 American experience. “Make the app run better” → turn on surveillance so we can A/B test you like a lab rat. “Improve your experience” → we’ll log everything you do, and save it forever. “Diagnostics & crash analytics” → because our product will eventually break, we will use this as an excuse to harvest your data. Telemetry plus bonus tracking. “Quality improvement data” → we need your data to justify next quarter’s roadmap. “Better recommendations” → profiling so precise it creeps out your therapist. “Tailored / relevant ads” → stalking, but with videos, graphic design and drama. “Interest-based advertising” → we built a dossier on you, your spouse, friends, children, neighbors; now we’ll rent it out. “Measurement partners” → adtech middlemen you’ve never heard of. “Cross-device linking” → your phone, laptop, TV, car = one person: you. Thank from of all of us at Big Tech “Optimize our services” → we’re training models on your behavior. “Experimentation” / “A/B testing” → dark-pattern lab work in production. “Preload / background activity” → runs when you’re not looking; talks to HQ. “High-precision location” → we want your front door, not your neighborhood. “Bluetooth/Wi-Fi scanning” → we can track you even with GPS “off.” “Contact discovery / address-book matching” → upload everyone you know, thanks. “People You May Know” → shadow-profile bingo using your contacts + metadata. Consent theater & privacy kabuki “We’ve updated our Privacy Policy” → we expanded data use; enjoy the novella. “Manage your privacy” → 7 screens and 42 toggles (default: ON). “Legitimate interests” (GDPR) → we decided we don’t need your consent. “Consent Management Platform (CMP)” → cookie banner obstacle course. “Partners / vendors list” → 300 companies you’ll never meaningfully audit. “Do Not Sell/Share” → sure, but we’ll “process” it instead. “Essential cookies” → analytics and ads wearing a mustache disguise. “Single Sign-On for security” → one login to track them all. “Data portability” → here’s a ZIP of gobbledygook; good luck. “Transparency report” → glossy PDF with no useful detail. “Privacy nutrition label” → marketing garnish; ingredients still secret. “End-to-end encrypted”* → *except backups, metadata, and “abuse review.” “On-device processing” → plus quiet uploads when we feel like it. “Differential privacy” → math words to make you stop asking questions. Safety-Washing & Well-Being “Trust & Safety” → under-funded moderation and PR fire drills. “Community standards” → rules (and exceptions) we enforce arbitrarily. “Brand safety” → we’ll protect advertisers; users, maybe later. “Digital well-being” / “Take a break” → timers that don’t dent revenue. “Pause history” → temporary amnesia; we still remember enough. “Family pairing / age assurance” → surveillance for kids with extra steps. Monetization, adtech, & data alchemy When they cant come up with a product that brings value and sustainability to the person, groups and society as a whole they revert to data extraction. “Service providers” → third parties that look a lot like data brokers. “Attribution / conversion tracking” → follow you from ad to checkout to couch. “Frequency capping” → we track every ad you’ve seen to show you more. “Audience insights” → we sliced your life into sellable segments. “Custom / lookalike audiences” → target you and your statistical twins. “Data clean room” → surveillance, but in a white lab coat. “Lift study / incrementality” → we’ll take credit for sales you were making anyway. “Native / branded content” → ads pretending to be journalism. “Creator fund / boost / promote” → pay to be visible on a platform you built. Dark patterns & growth-hacking “Streamlined onboarding” → we hid the opt-outs. “Nudges / gentle reminders” → psychological tricks to increase tracking. “Gamification / streaks” → variable rewards to keep you hooked. “Infinite scroll / autoplay” → extraction treadmill. “Re-engagement” → nagging disguised as notifications. “High-priority alerts” → marketing pings skipping your Do Not Disturb. “Device fingerprinting / probabilistic matching” → tracking without cookies. “Identity graph / MAID” → permanent ad ID with a cute acronym. “Shadow profiles” → dossiers on non-users built from your friends’ uploads. “Privacy by design” → slide in the deck; not in the backlog. AI-speak that means “we need more data” “Responsible AI / Ethical AI” → please don’t regulate us yet “Safety filters / guardrails” → vibes checks, not guarantees. “Human-in-the-loop” → underpaid contractors looking at your stuff. “Model improvement” → let us train on your content. “Hallucination reduction” → still wrong, just confidently. “Data governance” → the binder we wave at audit ors. Legalese & retention gotchas “As required by law” → we’ll hand it over and can’t tell you. “For research purposes” → broad license to experiment on your data. “Aggregated / de-identified / pseudonymous” → can be re-identified with effort. “Retention policy” → we keep it until the heat death of the universe. “Delete account” → deactivate now; actually delete… eventually… maybe. “Exceptional / lawful access” → backdoor with extra paperwork. “Data residency” → stored locally, accessed globally. “Standard contractual clauses” → trust us, the paperwork is airtight. “Legitimate business purposes” → universal permission slip. Platform & ecosystem glue words “Seamless ecosystem” → lock-in that feels silky. “Interoperability” → works great with our stuff. “Trusted partners” → companies that pay or get paid. “Security updates” → telemetry piggybacking on patches. “Beta / early access” → free QA labor + extra tracking. “Improve discoverability” → we’ll decide who gets seen. How to auto-translate in your head “Personalize” → profile. “Measure” → track. “Partner” → third-party data vacuum. “Research” → internal product/ads R&D. “Safety” → PR shield. “Choice” → maze. “Temporary” → until we quietly turn it back on. Quick user checklist (a.k.a. fight back) Kill “precise location,” Bluetooth scanning, and background activity. Don’t upload contacts; use “search by username” instead. Use email aliases and per-site passwords. Deny ad personalization at OS + platform + app levels. Prefer services with audited E2EE and short retention by default. Read data-sharing sections first; skip the brand poetry.
“If it’s free, you’re not the customer—you’re the side hustle.”
Zuboff brings the savage receipts
Seriously. Why?
STFU ROUTER!!!!!
For many parents in America and globally sharing their children’s milestones, funny moments became part of life. Until......
And it's just the beginning…
“Anonymized” data isn’t nameless; it’s name-adjacent. Strip out direct identifiers (name, email) and what’s left—ZIP code, birth date, device fingerprints, movement trails, purchase timestamps—still behaves like a fingerprint. Link that “anonymous” fingerprint to a few public crumbs and you’ve got a person. Think of it like guessing your neighbor from three facts: the car they drive, the time they leave, and the dog that hates Thursdays. You don’t need a badge, just cross-reference. Classic research showed how Massachusetts Governor William Weld’s “de-identified” hospital record was linked using voter rolls—ancient history that still lands. EPIC UCB-UMT The receipts: re-ID works disturbingly well Mobility traces are unique. A landmark 2013 study found four random spatiotemporal points (where/when you were) uniquely identified 95% of people in a 1.5M-user dataset. Your commute is basically a signature. PubMed Shopping metadata is just as telling. With three months of credit-card records for 1.1M people, four purchases (times/places) re-identified 90% of individuals—even when the data lacked names. DSpace@MIT ResearchGate Science Ratings, likes, and niche tastes can out you. Researchers linked “anonymous” Netflix Prize ratings to IMDb activity and identified users—revealing sensitive preferences in the process. Translation: your 2 a.m. documentary binge is not a secret handshake. UT Austin CS arXiv +1 Old-school demographics are enough. The combo of ZIP + full birth date + gender uniquely identifies the majority of Americans. It’s been replicated, explained, and used as a teaching example for decades. EPIC aboutmyinfo.org johndcook.com It’s not theoretical—it leaks into real life NYC taxi data fiasco (2014): “Anonymized” trip logs let sleuths tie rides to celebrities and even estimate tips by cross-matching paparazzi photos. If you can find Bradley Cooper’s fare, you can find anyone’s. Fast Company Gawker mathbabe Strava heatmap (2018 → ongoing cautionary tale): A public fitness “heat map” exposed patrol routes and locations of sensitive military sites worldwide. That wasn’t an exploit; it was default sharing plus easy linkage. The Guardian WIRED +1 Follow the money: there’s a full market for this Re-ID isn’t a hobby; it’s how a multi-hundred-billion-dollar data-broker economy stitches profiles together from ad trackers, SDKs, credit headers, geolocation pings, loyalty programs, and public records. Even the U.S. FTC has spent years warning that data brokers compile and sell massive dossiers with minimal transparency. Recent enforcement has targeted location data sellers precisely because those feeds can be linked to sensitive places—clinics, shelters, places of worship—i.e., instant re-identification in context. That’s not “maybe”; that’s the sales pitch. Federal Trade Commission +3 Federal Trade Commission +3 Federal Trade Commission +3 If you want a taste of 2025 reality: the FTC is still litigating against Kochava over the sale of precise geolocation data; courts let the case proceed this year, and the agency has already barred other brokers (X-Mode/Outlogic; later, Gravy Analytics and Mobilewalla) from selling sensitive location datasets. Translation: regulators know linking is trivial—and commercial. Federal Trade Commission +1 Hunton Andrews Kurth The Verge Reuters How the sausage gets made (a 60-second schematic) Collect: SDKs inside everyday apps hoover GPS, Wi-Fi, accelerometer, ad IDs, and more; websites drop cookies and grab browser/device fingerprints. Clean & stitch: Brokers and ad-tech vendors unify streams using stable keys (MAIDs, hashed emails, credit headers) and unstable ones (behavioral similarities, home/work location). Enrich: Public records, purchases, and third-party lists get fused to create “audience segments.” Sell & score: Insurers, marketers, political operatives, “risk intelligence” shops, and—yes—government buyers get access. That’s the industry. Not a magic trick; a pipeline. Federal Trade Commission +1 “But it was anonymized!”—why that promise flops Uniqueness: Human patterns (movement, shopping, streaming) are sparse and distinctive. You don’t need all the data; just a few anchor points. PubMed DSpace@MIT Auxiliary data is everywhere: Voter files, property records, social media, breach dumps, paparazzi shots—linkage fuel forever. The Netflix and NYC taxi cases only needed public crumbs. UT Austin CS Fast Company Anonymization ≠ immunity: Even NIST’s guidance documents catalog repeated failures of naïve de-identification in the wild. “We removed names” is about as protective as removing your license plate and leaving your VIN on the windshield. NIST Publications Why you should care (even if you’re “boring”) Because decisions get made about you using data like you: Eligibility & pricing: Insurance, lending, housing, and dynamic pricing systems sort you by patterns, not personality. Re-ID makes those patterns person-level and portable. Federal Trade Commission Safety & stigma: Location linkage to sensitive places enables targeted harassment, stalking, and discrimination. Regulators keep citing exactly these risks when they crack down. Federal Trade Commission +1 Okay, so what do you do? No need to move to a cabin; just stop being an all-you-can-eat buffet. Kill easy linkers: Reset/limit advertising IDs; deny “always” location; turn off precise location for apps that don’t need it. Use a modern privacy browser with tracker blocking and isolation; install uBlock Origin; separate profiles/containers. Use email aliases and a password manager; enable MFA/passkeys so one leak doesn’t link everything. Starve the broker pipeline: Opt out of major people-finder sites and freeze your credit; it won’t make you invisible, but it lowers the resale value of your profile. Audit smart devices; put IoT on a separate SSID; use DNS filtering to block the worst telemetry. Be boring in public: Post on a delay, shrink your audience, and skip broadcasting school/work/home routines. Your future self says thanks. The New York one-liner version “Anonymized data is like ‘boneless wings’—rebranded, still chicken.” “Your commute is a barcode; your shopping run is the price check.” “If data is the new oil, re-identification is the refinery.” “You’re not hiding; you’re negotiating—stop giving the other side your notes.” Bottom line: Re-identification persists because it pays. There’s steady demand, mature tooling, and a regulatory game of whack-a-mole. Treat anonymization promises like umbrella drinks—cute, sweet, and best enjoyed with a healthy dose of skepticism. Then build layers so when your data leaks (and it will), it drips, not floods.